Smart Home Assistant

Roku Smart Home Range Axed: Sales End, Support Promised

SepehrBy Sepehr· 12 November 2026· Updated 12 November 2026· 3 min read
✓ Independent — no paid placements✓ UK-tested in real homes✓ Cited sources
Two Roku remote controls, an older and a newer model, lying side by side on a table.

Key takeaways

  • Roku confirmed on 11 November 2026 that it is winding down sales of its smart home hardware, including cameras, doorbells, bulbs and plugs.
  • Roku promises continued support and services for existing Roku Smart Home products, but has given no end date or warranty detail.
  • Only the Indoor Camera 360° and Video Doorbell & Chime were still in stock on Roku's store, according to Engadget.
  • No coverage mentions Matter or Home Assistant support, so owners should not assume local control if cloud services ever end.
  • Avoid buying clearance Roku smart home stock; a no-subscription doorbell or Home Assistant-ready camera is a safer purchase.
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Roku is ending sales of its Roku smart home range of cameras, doorbells, bulbs and plugs to focus on streaming, the company confirmed on 11 November 2026. It says it will keep supporting devices already sold, but has not said for how long.

What has changed with Roku smart home?

The news first surfaced in Janko Roettgers' Lowpass newsletter and was then confirmed to outlets including Engadget and Gizmodo. A Roku spokesperson said the company is "sharpening our focus on Roku's core mission: being the top streaming platform" and "we plan to wind down sales of smart home hardware and will provide continued support and services for Roku Smart Home products."

The range covers the cameras, wireless video doorbell, light strips and bulbs, smart plugs and home monitoring system Roku launched in 2022, plus the battery cameras it added more recently. Engadget reports that only two products were still in stock on Roku's own store: the Indoor Camera 360° and the Video Doorbell & Chime. Most of the rest was sold out, and Amazon was reportedly down to refurbished units.

The timing sits close to Fox completing its roughly $22 billion takeover of Roku on 6 November. Lowpass and Engadget say Roku had been shifting away from the category for several months, while at least one outlet says the exit was planned before the deal and the timing is coincidental. Nobody outside Roku can verify which is right, so treat the link to Fox as unproven.

The numbers give some context. Engadget reports that Roku's hardware losses grew from $22.9 million to $48.6 million in its latest quarter, which Roku blamed largely on memory costs.

Will Roku smart home devices keep working?

Roku has promised continued "support and services", and nothing we have seen says the devices stop working. What is missing is detail. No outlet has reported a support end date, a warranty position, or what happens to the Roku smart home app and its cloud features if support later lapses. Reports also say Roku has not said whether it has found a manufacturing partner or a buyer for the line.

That gap matters most for cameras and doorbells, which depend on a cloud service and app for live view, alerts and clip storage. Some of the early Roku hardware was reportedly built with Wyze, which is worth knowing if you are trying to work out where firmware updates will come from.

Why does this matter for Home Assistant users?

Short answer: if you were thinking of buying Roku cameras or plugs for a Home Assistant setup, don't. None of the coverage we read mentions Matter, Thread or Home Assistant support, so we have no evidence these devices offer local control. That is an absence of evidence, not a confirmed limitation, but it is not a gamble worth taking on a product line that has just been put into wind-down.

This is the standard risk with cloud-first hardware. When a maker exits a category, local control is what lets a device outlive the decision. We cover that trade-off for cameras in our UK security camera buying guide, and our Tapo camera review shows what a low-cost, Home Assistant-ready alternative looks like. We have also covered an earlier case of a once-popular product being dropped in our Vaillant vSMART discontinuation write-up.

What should Roku smart home owners do now?

Nothing urgent. Keep the app and firmware updated, export or save any clips you care about, and check that you are not on a paid cloud plan you would struggle to cancel. If you were about to buy, skip the clearance stock: discounted hardware from a line in wind-down is a poor bet even if the price looks good.

If you want a doorbell without a subscription, our no-subscription video doorbell comparison is a better starting point.

What we don't know yet

We do not know how long support will last, whether the line will be sold on, or whether the products were ever sold in the UK; the coverage we read is US-focused. We will update this page if Roku publishes a support timeline.

Frequently asked questions

Is Roku discontinuing its smart home products?
Yes, in terms of sales. Roku confirmed on 11 November 2026 that it plans to wind down sales of its smart home hardware, which covers cameras, doorbells, light bulbs and strips, smart plugs and a home monitoring system. It framed the move as a sharper focus on streaming. The important caveat is that Roku says it will keep providing support and services for products already sold, so existing devices should not stop working overnight. What it has not said is how long that support will last, what happens to warranties, or whether the app and cloud features are guaranteed in future. Until Roku publishes a timeline, owners should treat support as open-ended rather than permanent and avoid building critical security setups around the range.
Will my Roku smart camera or doorbell stop working?
Not as a result of this announcement. Roku has said it will provide continued support and services for Roku Smart Home products, and no report we have read says live view, alerts or recording have been switched off. The risk is longer term: these devices rely on Roku's app and cloud, and Roku has not given a support end date. If that service were ever withdrawn, a cloud-only camera or doorbell could lose most of its features. The sensible response is to keep firmware and the app updated, save any footage you want to keep, and avoid relying on the device as your only security measure. If you are shopping for a replacement, prefer a model with local storage or Home Assistant support so it keeps working whatever the manufacturer decides.

Sources

Sources verified 2026-11-12

  1. Engadget — Roku will stop selling smart home devices and refocus on streaming
  2. Gizmodo — Roku Abandons Its Smart Home Ambitions
  3. Startup Fortune — Roku is winding down smart home sales and will keep supporting devices already sold
  4. Tech Times — Roku Is Killing Its Smart Home Line Days After the Fox Buyout
  5. Wikimedia Commons — Roku Old and New Remotes, photo by Jeremy Noble (CC BY 2.0)
›How we researched this

Claims in this article are checked against primary sources — manufacturer specifications, official documentation, Which? research, Ofgem guidance, or gov.uk — rather than forum threads or video reviews. Where the author has direct hands-on experience with a product (most Home Assistant, Zigbee, and home-networking gear is running in his own homelab), that is stated explicitly in the text.

For categories outside that personal setup — such as boilers, heat pumps, and other areas that are traditionally a heating engineer's domain — verdicts are built from cross-referenced manufacturer data, published lab results, and vetted expert and owner reviews rather than a claim of personal hands-on testing. See the editorial policy for the full methodology.

Sepehr

Written by

Sepehr

10+ years hands-on with Home Assistant & networking · Research-backed elsewhere · No brand deals

Smart home specialist with 10+ years running a self-hosted Home Assistant setup — Zigbee2MQTT, Frigate NVR, and local-first automations. Independent coverage for UK homes, no brand deals.

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